For founders launching a new product
You built the product. Now get it found.
No content marketing experience needed. Ploma AI plans what to write from your search data, writes it in your voice and publishes it, so Google and AI assistants find you.
Your first content plan comes straight from Search Console.
Plan
Know exactly what to write next
Ploma starts from the search data you already have, not a blank page.
| Keyword | Avg. position |
|---|---|
content audit checklist Striking distance | 11.4 |
how to update old blog posts Gap | — |
seo content brief template Striking distance | 8.7 |
blog post refresh Losing clicks | 23.1 |
Find Opportunities
Striking-distance queries and keyword gaps from Search Console, turned into a content plan.
Improve Pages
Spots existing posts losing clicks or stuck on page two, and says what to change.
Site Audit
Crawls your site and ranks the technical and content issues holding pages back.
Your first content plan comes straight from Search Console.
Write
Researched, and written in your voice
Every article is built from real sources and your brand's own rules.
- Voice
- Plain-spoken, practical, a little dry
- Audience
- In-house marketers at B2B SaaS companies
- Avoid
- Hype, exclamation marks, “unlock”
Research library: 14 sources attached to this brief
Research Library
Top results, questions and sources gathered for each topic, kept so research compounds.
Brand Profile
Voice, audience, products and words to avoid, applied to every draft.
Content Calendar
Schedule what gets written and when, and see the whole pipeline at a glance.
Briefs are editable before a word is written.
Polish
Reads human. Ships clean.
Two rewrite passes and a deterministic cleanup strip the patterns that make text read as machine-written, without touching your keywords.
Before
In today's fast-paced digital landscape, a content audit is a crucial tool that unlocks your blog's full potential.
After
A content audit tells you which posts to fix, which to merge and which to delete. Most sites have all three.
Humanizer
Varies rhythm, cuts filler and removes the tells detectors and readers both notice.
Plagiarism Check
Checks drafts against the web before they ship, with matching passages highlighted.
Internal Links
Maps how your pages link and suggests the links each new article should add.
You review everything before it goes out.
The loop
A content engine that keeps improving
Ploma turns your search data into a brief, writes and publishes the article, tracks the traffic it earns, improves what is slipping and finds the next idea.
- Find and plan
- Real queries from Search Console become a ranked list of topics, each with a researched brief.
- Create and publish
- A draft in your brand voice, humanized and checked for copying, goes to your CMS once you approve it.
- Learn and improve
- Traffic and rankings show what works. Posts that slip get refreshed, and gaps become the next ideas.
Content marketing,without the guesswork.
“I don't know what to write about.” Ploma reads your Search Console data and hands you a ranked list of topics.
“I write once, then nothing for weeks.” A content calendar and one pipeline from keyword to published post.
“AI content reads like AI.” A humanize pass and plagiarism check run on every draft, and you approve before it ships.
“I don't want anything going live that I haven't read.” Briefs, drafts and the final article are all editable, and nothing is published until you send it.
Nothing quite like it.
Planning, research, writing, editing and publishing, in one place instead of five tools.
Search-led planning
Topics chosen from real impressions and positions, not guesses.
Grounded research
Each article carries the sources it was written from.
Your brand voice
One profile shapes tone, terminology and what never to say.
Human-sounding prose
A dedicated humanize pipeline, not a single prompt.
CMS publishing
Strapi or Payload, with featured images and metadata mapped.
Performance tracking
Blog and keyword performance pulled back from Search Console.
Plugs into the tools you already use.
Search data in, finished articles out.
- Google Search Console
- Strapi
- Payload CMS
No more blank pages, just a plan.
Connect Search Console and Ploma shows you what to write, writes it with you, and sends it to your CMS when you're happy with it.
FAQ
The questions people ask before they connect their site.
Do I need Google Search Console?
It's what Ploma plans from. Connect it and opportunities, page improvements and performance tracking all use your real search data.
Which CMS can it publish to?
Strapi and Payload CMS today. Articles go over with their featured image and metadata. Payload can receive them as drafts for a final read.
Will the articles sound like AI wrote them?
Every draft runs through a humanize pipeline: two rewrite passes plus code that removes the patterns models leave behind, with your keywords protected.
Can I edit before anything is published?
Yes. Briefs, drafts and the final article are all editable in Ploma, and nothing is published until you send it.